Salma Hayek joins with Pampers® and UNICEF to help U.S. and Canadian moms help mothers and babies worldwide. The "One Pack = One Vaccine" global initiative, in conjuntion with UNICEF, will launch in the U.S. and Canada this spring. The goal is to help stop the spread of life-threatening tetanus in mothers and babies by providing more than 27 million vaccines.
From April 1 through June 30, 2008, for every specially marked pack of Pampers product purchased in the U.S. and Canada, Pampers will make a donatation to UNICEF to fund the life-saving tetanus vaccine. The products include Pampers Swaddlers, Swaddlers Sensitive, Cruisers and Easy Ups diapers and Pampers Sensitive Wipes, Swipers and Clean n' Go Wipes. Pampers will donate five cents per product sold with an anticipated total donation to exceed $1 million.
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