Tuesday, January 1, 2008

Goodies for Mom Marketing Opportunities

Promote Your Business*

Here are some great marketing opportunities that Goodies for Mom offers vendors in the baby industry. These opportunities include "New Mom Goody Bags," website ads, giveaway sponsorships, and product reviews.

For any questions, please e-mail advertising@goodiesformom.com

Website Ads

Banner - 468X60 (placement top of site on each page) - includes ad in monthly newsletter and one ad in the blog feed/month (1 spot available per month)
Cost = $25.00/month

Platinum Sponsor -
125X125 (placement top right side of each page under "Platinum Sponsor Spots") includes ad in monthly newsletter and one ad in the blog feed/month (only 2 spots available per month)
Cost = $25.00/month

Other Sponsors -
125X125 (placement on right sidebar under "Other Sponsors" heading on each page)
Cost = $15.00/month

Text Links -
text link (placement below "Other Sponsors" ads on each page)
Cost=$5.00/month

Reserve your spot today.

Contact advertising@goodiesformom.com for more information or for discounts on multiple month advertising.

Product Reviews

Submit your product for review on the Goodies for Mom website. Having me review and post my opinions about your product is a great way to inform Goodies for Mom readers about your product, service, or website.

Review Requirements:
In order for us to review your product, you must send a non-returnable product for us to review. We give our honest opinion in our posts and we will not post a review for products for which we cannot give an overall positive review. All reviews are done FREE OF CHARGE. We not accept payment for reviews other than receipt of the review product. Products are not returnable.

The post appears on Facebook, Twitter, Digg, Stumble Upon, Kirtsy, and goes out to 200+ RSS subscribers.

Contact productreviews@goodiesformom.com to find out where to submit your product.

Contests/Giveaways

Another very popular way to spread the news about your products is to sponsor a giveaway. This can be, but does not have to be combined with a review. We often have hundreds of entries on a single giveaway! Simply let me know what you would like to offer. We run the giveaway, collect the winner's address, and forward that information to you for direct shipping to the winner(s). We do not have a minimum value for giveaways.

Giveaways/contests sponsors will receive a highlight on Goodies for Mom, along with a link to their website. We try to send readers to the sponsor's site whenever possible by asking them to answer questions from the site as part of entry. In addition, alternative methods of entry are also offered.

Vendor is responsible for shipping items directly to the winners. Any and all items we receive are non-returnable, and will not be used as the giveaway item(s) or sent back.

Contact advertising@goodiesformom.com to offer a product for giveaway/contest.

"New Mom Goody Bags" Program

Goodies for Mom is offering goody bags to new moms. The "New Mom Goody Bag Program" contains a congratulations letter, coupons, ads, samples, support group info., and articles that new moms would find of interest. The response for them has been very positive from those receiving them. The goody bags are distributed to area doulas, midwives, OBs, lactation consultants, childbirth classes, and pediatricians with additional sites being added regularly in the Central NJ/Eastern PA area. These are qualified targeted leads to new mothers for your company.

Benefits during the three-month program period include:

  • Insertion in 250 “New Mom Goody Bags” directly targeted for delivery to new moms via healthcare professionals
  • Insertion in "Virtual Goody Bags" for blog parties and virtual baby showers.
  • Inclusion in press release to online newswires and selected print media.
  • Listing on “New Mom Goody Bag Sponsors” page (to come)
  • 20% discount on Goodies for Mom advertising rates

Pricing

The price below includes production of promotional material unless otherwise noted:

250 - Supply your own cards or brochures (size limit 8 1/2" X 11"), a $25 inclusion fee
250 – 4”X6” postcards $100
250 – 2” X3.5” business cards for $50
250 - 2’X3.5” ad on a flyer (along with other ads) $35

Participating vendors are also encouraged to offer coupon codes where possible.

Deadlines

Month

Artwork Due (Payment Due at this time if materials need to be created by Goodies for Mom)

Insertion Fee Due/Promo Items Needed By

August 2009

July 15, 2009

July 15, 2009


Contact advertising@goodiesformom.com for more information on discounts for providing promotional gifts and samples for new moms.

Go to Goody Bag Submission Form.

*Goodies for Mom reserves the right to reject placement or acceptance. No gambling, adult, or drug ads or products will be accepted. Ads cannot contain non-family friendly images.